Production in SA
Easy Access to Great Locations from Ordinary to Exotic
A Diverse Talent Pool
Creative Emotive Visuals
Exceptional Quality Guarantee
Imagine having easy access to an alternative production destination that is visually stunning and renowned for its ability to replicate almost any landscape or country on Earth.
South Africa is home to a mix of different cultures and people. Whether you need cast represented from the Middle East, Europe, all aspects of Africa or Asia – you will have access to an impressive selection of quality cast for your project.
The camera will be tethered and each image is uploaded live.
A camera will be set up to stream live video of the set, for approvals and to inspect details etc.
Speakers and microphones are set up on set to communicate to the team should you like to ask something or give a suggestion.
The Average Exchange Rate
There are a few options on how you could go about this process:
Created content, unique to your brand according to your brand strategy, created especially with your audience in mind – utilized for every communication eventuality: social media, print, billboard, corporate communications, online, etc.
This communication resource streamlines the process by circumventing time-consuming and arduous searches for images on stock libraries that often don’t even exist, and ensures a unique brand-relevant communication every time.
Talk to your audience in the way in which they want to be spoken to. This can rarely be achieved with stock imagery and footage.
In the age of content on demand, there are few investments as valuable in your communication strategy, as having brand- and product relevant imagery and video at your fingertips to optimize your marketing budget and enable meaningful brand relevant communication, on time.
Gone are the days that we have the luxury of spending weeks or even days sourcing a relevant piece of content before actioning a communication, especially when the communication is urgent or when the kind of content you need is unlikely to exist.
Your exclusive brand content library is crafted with creative expertise as well as a keen understanding of how people consume information differently across the various marketing platforms. We understand how to create emotive imagery that connects to your audience and love to apply our expertise to bringing your brand values to life in the way that makes sense to your audience.
In short: a package optimizes the production budget for a TV commercial, Brand Video or Stills Campaign to ensure that the communication team has all the possible deliverables that they could need for any communication eventuality from that one production process (and budget).
Different edits for social, BTS content, Stills for video, video for stills, cinamagraphs, etc.
An expanded explanation:
We embrace the changes in the communication landscape and love to provide our clients with the comprehensive visual communication tools necessary for congruent successful campaigns across all communication channels.
Often a video piece is the focus of a campaign, and with the way that people consume information today – they have a choice whether they will watch the video when they find it in their feed. If they choose to watch it, they might only watch it once and it might or might not have an impact on them as a consumer.
Our Campaign Production Package Solution optimizes the production process and budget to ensure that agencies and their brands are equipped with all the possible content that they might need to support their message across all communication platforms. This ensures that the same campaign message reaches the consumer in many unique ways, which significantly widens the net of engagment with the audience.
Approaching campaign content production in this way prevents situations down the line where precious content is needed for an extension or expansion of the campaign, as often crops up unexpectedly at the last minute, and ensures a comprehensive visual communication toolkit that foolproofs the campaign for any communication eventuality.
We love to see how these tools positively impacts our clients campaign results as well as their bottomline.
Each brand and project would require a slightly different solution, but for easy reference there are some practical examples below:
- TV commercial – we add on Social Content, Stills, Cinemagraphs, BTS video
- Stills campaign – we add on Social content, Interviews, BTS video
- Brand Video – we add on BTS video, Stills, Social Content
The secret lies in understanding how to present the content to be relevant on each platform.
Our research is always up to date and we are able to deliver excellent quality content across the board through our team of professionals who are used to working towards a common goal and plan for and work around each other during the production process.
I Am Media creates branded images and video exclusively for your brand with your brand values and target audience in mind.
The look, feel, content, mood, colour, texture of the images are produced exclusively for your chosen brand communication to your chosen target audience to evoke the emotions, sentiment and brand affiliation of your choice.
Our services are tailor made to fit your brief.
We always strive to create as much value as we can for our clients, and will do so to the best of our abilities within the given scope of any creative project.
Yes, we have production partners in other major regions: Dubai, Saudi Arabia, Italy, Germany, Spain and Ireland.